FORTUNE -- Though our affection for America is a
year-round phenomenon, summer seems to make the heart and mind grow even
fonder. Holidays contribute to this: Memorial Day ushers in the season,
followed soon after by our Uncle Sam's favorite, July Fourth. Getting out into
the great outdoors also kindles nation-love, as only a visit to national parks
like Yellowstone or the Great Smoky Mountains can do. So, too, does the food of
summer: grilled hot dogs and hamburgers, corn on the cob, and blueberry pie on
a brimming picnic table. So we think it only fitting to present to you our
second annual list of 100 Great Things About America right as we head into the
summer solstice.
The list reflects our sensibility here at Fortune. Yes, it's heavy on business (see Warren
Buffett, No. 30, and even Exxon Mobil (XOM), at No. 88),
but it also includes NASCAR, No. 51, as well as Carlos Santana and Pappy Van
Winkle Bourbon, sitting next to each other at 19 and 20. We have a soft spot
for fast cars, virtuoso guitar players, and a nip of fine bourbon, among other
indulgences, but many of these manifestations of Americana happen to be shining
commercial success stories too. (Did you know that Santana recently opened a
chain of Mexican restaurants named Maria Maria and has his own line of women's
shoes?)
Why only 100 great things, you might ask? Of course there are many more
than that, which is why we decided that this year's list wouldn't include any
from last year's tally. That's why you won't see Mount Rushmore (last year's No 4).
We're also not including any deceased persons, so, much as we love them, no Abe
Lincoln, M.L.K., or Joe DiMaggio (or maybe Ted Williams for Red Sox Nation).
Actually, I think we should do the list for eight more years so we end up with
a mega-list of 1,000 Great Things About America. I don't imagine we'll have any
problem finding that many, do you?
This exercise may seem to fly right in the teeth of the national
zeitgeist, as there's more concern than celebration about America right now.
All the more reason for doing it, I say. Yes, we face unprecedented challenges,
but focusing solely on those vexing issues is not only misdirected but actually
dangerous. And the optimists' case isn't just pie in the sky. In his new book, The Next American Economy: Blueprint for a Real Recovery,
author William J. Holstein shows that made in america is still very much alive.
He points out that many U.S. companies, like Caterpillar (CAT) (No. 13) and
Boeing (BA) (its 747 is No.
29), have done a remarkable job navigating through, and succeeding in, the new
global economy. He cites cities like San Diego for genomics, Pittsburgh for
robotics, and Cleveland for electronics as hubs of world-class innovation. And
he points out that higher wages mean China no longer offers a wide cost
advantage for manufacturers.
To be sure, Holstein writes, we need a better model for cooperation
among business, academia, and government, but we are far from a gloom-and-doom
starting point. As Alexis de Tocqueville wrote in Democracy in America, "The greatness of America
lies not in being more enlightened than any other nation, but rather in her
ability to repair her faults." We will surely be putting that to the test
in the coming years. But for now, please take time to celebrate some of our
greatness and think about how each of these entries contributes to the tangible
and intangible success and well-being of America.
1. Opportunity
We live in the land of it. It's knocking. And all
the other adages -- all true.
2. The Interstate Highway System.
Road trip! Jack Kerouac, Hunter S. Thompson, Chevy
Chase -- and you.
3. The Sears Tower
Naming rights are well and good, but the Willis Tower is still Sears (SHLD) to us -- and still the nation's tallest building.
4. Wal-Mart employees in Joplin, Mo.
Store employees saved lives during the tornado. Now that's service.
5. Navy Seals
They get the big jobs done, and they don't talk about it.
6. ESPN
More than sports, it's a cradle of pop culture, coming from an unlikely-ville:
Bristol, Conn.
7. FedEx
The iconic trucks with their orange-and-purple trim always come through.
8. Steve Jobs
The brain behind the iPhone, iPad, and iEverything finally managed to get the
Beatles onto iTunes. What can't this guy do?
9. Whole Foods
It's a locavore market, it's a scene -- and if you
bring your own reusable bag, most stores will knock a dime off the bill.
10. Microsoft Word
RTF, PDF -- these mean little to us. The doc is king.
11. Ford F-150
The bestselling pickup truck of all time.
12. The Rockefeller Family
The towering bloodline is synonymous with oil, power, and New York City, but
its legacy includes Colonial Williamsburg, MoMA, Acadia and Grand Teton
National Parks -- and much more.
13. Caterpillar
When you stick your neck out to gawk at a construction site on the highway,
notice it's always Cat (CAT) machinery?
14. Detroit
Motown's rise, fall, and -- we hope -- rise again.
15. The Kindle
Savior to trees and book publishing alike.
16. Duct tape
Everyone's first fix-it choice. Just ask MacGyver. Or MacGruber.
17. The Bill of Rights
The big 10, baby. (We're especially partial to freedom of the press.)
18. The Wall Street Bull
The market may be struggling, but tourists keep coming to get a photo with its
iconic symbol.
19. Carlos Santana
If you didn't already have "Oye Como Va" in your head, you will now.
20. Pappy Van Winkle Bourbon
Kentucky-made, by one family, since 1893.
21. LinkedIn
22. Colin Powell
Statesman, retired four-star general, and child of immigrants: an American
story.
23. Bill and Melinda Gates
24. GEICO commercials
Always clever (though we prefer the gecko to the guy in the suit and the
cavemen).
25. The Mississippi River
Our country's largest river system -- and muse to Twain, Faulkner, Zeppelin,
and Cash.
26. Ben & Jerry's
The only thing better than its AmeriCone Dream is
the "flavor graveyard" on its website.
27. Bose noise-canceling headphones
It took a Massachusetts company to make ignoring your neighbor on an airplane
socially acceptable.
28. Self-stick stamps
Our tongues are rejoicing.
29. The Boeing 747
The most popular commercial aircraft in history.
30. Warren Buffett
31. Summer Friday hours
"Out at 3 p.m." -- sometimes meaning "out after lunch."
32. Poland Spring
Better than Perrier.
33. LeBron James
Will America's biggest loser become a sympathetic
figure? The story of next season ...
34. GPS
Invented by engineers at MIT. Which is where, exactly?
35. Daily deal websites
Discounted things to try, eat, and buy are just a click away.
36. Friday Night Lights
The book, the TV series, and the cult of Coach Taylor.
37. Budweiser beer
No, not Bud Light. Budweiser. Now Belgian-owned, but still all-American.
38. "American Pie" By Don McLean
"Drove my Chevy to the levee" -- the laziest rhyme ever that works.
39. Jay-Z
From rapper to Roc-A-Fella.
40. Louisville Slugger bats
Trusted by pros, softball leagues, and homeowners concerned about intruders.
41. Kevin Spacey voicing Honda commercials
And no one even knowing.
42. Zappos
All hail the king of free shipping ... both ways.
43. Oscar Mayer hot dogs
The Weiner that has managed to retain its dignity.
44. SEC football
'Bama, LSU, Auburn, and even Vandy -- the league to watch, every year.
45. TMZ
Everyone's first stop for gossip (but you don't read it ... right?).
46. Music festivals
From Bonnaroo to Coachella, you're never too old to go.
47. Glee
You should be watching, if just for Jane Lynch.
48. Hank Aaron
Before Hank Paulson, the original Hammerin' Hank -- a home-run king without an
asterisk.
49. James Taylor
Even if you're not crazy about his voice, a great American songwriter.
50. Tom Brady
The model-marryin', best-lookin', best-tossin' quarterback in the country.
51. NASCAR
Red states, blue states, and a season that lasts
ten months a year. Truly America's sport.
52. The Great Gatsby
Did anyone not read this in high school? A remake of the movie is in the works
starring Leonardo DiCaprio as Jay Gatsby and Tobey Maguire as Nick Carraway.
53. Gatorade
From the University of Florida to national hangover beverage -- okay, it's a
sports drink too.
54. Sandusky, Ohio
It's known for its roller coasters, but it also has a 13.37% job-growth rate --
the highest of any metropolitan area in the country in the past year.
55. Times Square
The lights, the shows, the crowds, the tourists (the jury's still out on the
new pedestrian plazas).
56. Aretha Franklin
At 69, she's still -- and forever -- the Queen of Soul.
57. Independent bookstores
Powell's in Portland, Ore., Kepler's in Menlo Park, Calif., the Strand in New
York City.
58. 60 Miniutes
At 43 years, the longest-running primetime show is also the most successful
broadcast in history, with 82 Emmys.
59. Clif Bars
The iconic energy bar. Yes, it's come to this.
60. Seinfeld
Yadda, yadda, yadda.
61. Diet Coke
That perfect bubbly taste you can feel slightly better about drinking.
62. Gmail
So easy to use, so customizable, so much storage. Well done, Gmen.
63. The Grand Canyon
Still the not-to-be-missed family vacation.
64. Men and Women serving in the U.S. Armed
Forces
Thanks.
65. Clint Eastwood
And now, in his latest incarnation, drinking PBR on his porch in Gran Torino.
66. E-ZPass
No more tossing coins through your window -- keep on cruising, and they'll send
you the bill.
67. Jonathan Franzen
From The Corrections to Freedom, they're a long time in the writing, but worth
it.
68. Windex
An S.C. Johnson product, an American idea!
69. Michelle Obama
A formidable presence who's brought her own form of glam to the White House.
70. Gibson les Paul
Namesake instrument of the electric guitar pioneer who died in 2009.
71. Morton Salt
Who doesn't instantly recognize that little girl with the umbrella?
72. The Kardashians
Only in America would the family of O.J.'s lawyer become an institution.
73. Jeff Bridges
He was the Dude. And then he was the Dude again, in Crazy Heart and True Grit.
And we love the man.
74. Nike
From Eugene, Ore., the Swoosh outfits athletes everywhere.
75. Prom
Not the new movie but the American ritual: limos,
boutonnieres, slow dancing, and all.
76. Diners
Stainless steel, swivel counter stools, and
breakfast anytime.
77. Old Spice
Those quirky ads brought it back into the public eye, but the iconic red stick
has been sweetening your scent since 1938.
78. Disneyland/Disney World
Parents and kids simply say they're "going to Disney."
79. Philly cheesesteaks
Pat's, Geno's -- or Jim's. Often imitated, never duplicated.
80. Xerox PARC
The Silicon Valley lab where Ethernet and laser printing were born; a veritable
genius center for the hatching of big tech ideas.
81. Tina Fey
Don't judge Bossypants by its cover: She's a comic genius.
82. Blogging
We're all writers now. Uh-oh ...
83. Politicians who Tweet
For better ... and for way worse.
84. The Gulfstream G650
It's fly like a G6, because it is one.
85. Coppertone sunblock
86. Food-labeling requirements
So that we can't eat red velvet cake guilt-free.
87. Drive-in movies
Believe it or not, there are still some 400 left.
88. Exxon Mobil
Hardly loved by all, but the most profitable company on the Fortune 500. And
that's American right there.
89. Sesame Street
The place for the ultimate celebrity cameo.
90. Starbucks
How does it come up with new flavors of Frappuccino that seem to cost just
slightly more than the last one?
91. Brian Williams
Hard not to like his brains, humor, and 30 Rock appearances.
92. Mark Zuckerberg
From Facebook to cookbook? Zuck will now be eating only animals that he kills
himself.
93. Vineyard Vines, Ralph Lauren, J.McLaughlin
Preppy clothing brands outfitting Nantucket-goers and wannabes year-round.
94. Sully Sullenberger
The man, the legend, the miracle maker, and now the aviation expert at CBS
News.
95. Steven Spielberg
Jaws, Schindler's List, Jurassic Park, E.T., Saving Private Ryan. Boom.
96. Girl Scout Cookies
Creating Thin Mint addicts across the nation.
97. Subway
Jared's sandwich shop dethroned McDonald's (MCD) this year as the biggest fast-food chain in the world.
98. Jeopardy!
Answer: America's favorite quiz show. Question: What is Jeopardy!?
99. The Pulitzer Prize
Identifying our best and brightest in journalism, literature, and music.
100. National Lampoon's Vacation
The Griswolds' epic cross-country adventure. What better way to kick off summer?
Source: CNN Money Furtune
No comments:
Post a Comment
If you like the Post, Please leave a comment. Thank you